Corporate Friends of Children
To recognize good corporate citizenship on a local, state, or regional level, CWLA designates corporations for the Corporate Friend of Children Award. The winning companies are selected for their outstanding commitment to children, youth, and families. All of CWLA's nearly 700 member agencies are invited to submit nominations.
Representatives from each Corporate Friend of Children recipient are invited to attend CWLA's National Conference in Washington, DC, to accept the award in person. Additionally, CWLA circulates individual press releases for each Corporate Friend of Children, highlighting their exceptional community involvement. The Corporate Friend of Children Award aims to establish a dialogue between CWLA and the corporation for continued involvement in protecting America's children, youth, and families.
2010 Corporate Friend of Children
In an effort to bring a little comfort and joy to children in need over the holiday season, Sleepy's, the Mattress Professionals, partnered with CWLA to create the Warm a Child's Night pajama drive. Sleepy's corporate headquarters, distributions centers, and all 700 showrooms became drop-off locations for pajamas, socks, slippers, robes, and other children's sleepwear items--all of which went to children served by CWLA's member agencies. Sleepy's also undertook a tremendous outreach effort to publicize this "pajama partnership." More than 50 media outlets advertised the campaign, including a live segment on the CBS Early Show in New York City. This exposure heightened awareness of the needs of vulnerable children and youth, helping to make children and families a national priority.
2008 Corporate Friends of Children
Since their establishment in 1920, the Chicago Bears have been an integral part of improving the lives of disadvantaged children and their families in the Chicago area. Each year, Bears players and staff make hundreds of appearances at schools, hospitals, and youth agencies through initiatives such as the Bears School Outreach, Tales to Tackle, and Bears Hug programs. The Bears' charitable organization, Bears Care, has issued over $13 million in grants to qualifying agencies since 1995.
KeyBank, Albany, NY
Throughout New York State, KeyBank invests in the community through charitable contributions, volunteerism, and civic leadership. KeyBank partners with the Albany Medical Center to underwrite its Growing Our Own program, supports a literacy program in Buffalo called Project FLIGHT, and works with Hudson Valley colleges to help keep at-risk students in school. Annually, 2,000 KeyBank employees participate in Neighbors Make the Difference Day, providing administrative support to nonprofit organizations, mentoring children, assembling playground equipment, and taking part in other community service projects.
2007 Corporate Friends of Children
Regan Communications Group Inc.
Regan Communications Group is a full-service public relations firm specializing in strategic planning, crisis communications, and media and government relations. The company, led by George K. Regan Jr., has been instrumental in the work performed by Parents for Residential Reform at the Federation for Children with Special Needs, particularly in the areas of child welfare and the Children's Holiday Gift Fund. With the generous help of Regan Communications, Parents for Residential Reform has been able to provide age-appropriate gifts to youth in the care of the Massachusetts Department of Social Services each holiday season. Through media connections and staff volunteerism, Regan Communications has helped change the perception of the child welfare system in its community and has advocated on behalf of children and families at the local, state, and regional levels.
PNC Financial Services Group Inc.
PNC Financial Services Group has a long history of investing in the communities it serves. The school readiness of children as they enter kindergarten became the focus of that commitment after PNC undertook a comprehensive review of its philanthropic efforts in 2002. After extensive research and considerable employee input, PNC Grow Up Great was born, along with its Spanish-language equivalent, PNC Crezca con Exito. This 10-year, $100 million investment to help prepare children from birth to age 5--with a focus on underserved children--for success in school and life is the most comprehensive corporate-based school readiness program in the nation. Since the launch of PNC Grow Up Great in 2004, 22% of PNC's 24,000 employees have volunteered, and approximately 42,000 volunteer hours have been logged at early childhood education centers throughout the eight states and District of Columbia where PNC operates. In addition, more than $5 million in grants have been pledged or awarded to Head Start centers and other programs that support early childhood education. PNC has mobilized this commitment of skills, resources, and volunteerism so an entire generation won't just grow up, but will grow up great.
2006 Corporate Friends of Children
Bright House Networks
Bright House Networks employs more than 6,500 professionals who perfect their customers' home entertainment experiences. The company regularly partners with community organizations and educational programs to expand opportunities for children, youth, and families. Among its many efforts, Bright House sponsors local Boys and Girls Club programs, provides free cable connections to local schools, supports workshops for teacher inservice training, and encourages its employees to be active participants in Head Start.
Known throughout Massachusetts and New Hampshire for its quirky television advertisements and innovative business tactics, Jordan's Furniture has enjoyed a partnership with the Massachusetts Adoption Resources Exchange (MARE) and Massachusetts Department of Social Services (DSS) since 1998, making it a corporate mission to help children in foster care in Massachusetts find loving, permanent adoptive homes. Jordan's in-kind donations to MARE include sponsoring adoption television specials and hosting adoption parties and recognition events for social workers. The company is also helping DSS recruit new foster families.
2005 Corporate Friends of Children
AirTran is known for its high-quality low-fare services. The partnership between AirTran and CHRIS Kids has made a crucial difference in the agency's ability to provide an array of services to children who have suffered abuse and neglect. Last year, AirTran employees hosted a gigantic holiday party for the agency's youth aboard an airplane at Atlanta's airport.
The largest savings and loan bank in Los Angeles, and the 10th largest thrift nationwide, IndyMac Bank gives generously to the Pasadena Children's Training Society (The Sycamores). IndyMac is the annual sponsor of The Sycamores' major fundraiser, the Longest Day of Golf. IndyMac also provides financial support for specific capital requests. IndyMac employees volunteer their time and talent each year in support of the The Sycamores.
New Jersey Resources
New Jersey Resources' (NJR's) longstanding history with communities, especially with youth organizations and programs that reinforce healthy families, comes from a sincere interest in doing all it can to form partnerships in building a better society. NJR supports the Safe Child Consortium and Safe Child Fund of New Jersey to help the state reform its child welfare system.
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